Social media has impacted our society in many good ways. Our lives have been made easier. Pretty much anything we want to know is quickly found at the end of a mouse click. We save time and effort by ordering products and planning travel online. We easily catch up with […]
Branding
Compulsory centralized marketing programs are probably one of the supreme strengths of franchising. Pooling funds from all of the franchisees in a system gives them communally much greater marketing power. This fundamental fund can be used to do things that no individual franchisee could afford. The fund can also be […]
In my interviews people discover through (HMA) Hidden Marketing Assets, how to engage the client. How to design a system specifically for them and implement it over time, usually within 3 to 6 months. These results come by a systematic series of proven steps. What the consultants do is develop […]
Content marketing is a marketing approach aimed at creating and distributing valuable and consistent content with an aim of attracting and maintaining new customers. Today’s clients buy goods after doing thorough research on the goods, to ensure they are making a wise decision buying the commodity. Content marketing programs are […]
I’m sure you’ve heard this question before, Why are top network marketing company’s products so expensive? This is one of those ever-present questions that networkers and direct sales people will continue to encounter (probably) forever–and there’s always more to it than meets a simple answer. One key is not to […]
Defining Innovation Organizational innovation refers to new ways work can be organized, and accomplished within an organization to encourage and promote competitive advantage. It encompasses how organizations, and individuals specifically, manage work processes in such areas as customer relationships, employee performance and retention, and knowledge management. At the core of […]
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation. There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number […]
The term innovation always evokes a sense of challenges at workplaces. Innovation is not restricted to the labs or studios, but it is an interesting way to bring more enthusiasm and passion at work. Regardless of the nature of work, innovation is the smart way to eschew boredom and embrace […]
A strong social media presence can be challenging to accomplish for B2B (business to business) insurance agencies. Many B2B companies struggle to showcase their professionalism, and build an audience through social media marketing. Consider the following tips to help make sure your agency is maximizing your social media marketing efforts. […]
Why do we love new gadgets? Why did the Renaissance marked as the period when history, science, philosophy and religion has become so prominent that the ideologies used at this period is still being used until today? Why is it that we recognize those people who aimed for change and […]